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Take advantage of social media and prepare for drought – Samini advises young artists

Thu, Oct 12 2023 12:35 PM
in Entertainment, Ghana General News, Music
take advantage of social media and prepare for drought samini advises young artists
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samini hitz fm

Musician Samini has urged young artists to take advantage of social media and make room for moments of drought in their music careers.

Speaking in an interview with DJ Slim on Daybreak Hitz the ‘My Own’ hitmaker said these are some of the few tips he can share with many of the young artists who are trying hard to hold their craft together in the music industry.

According to him, many emerging artists have the advantage of the strong existence of social media which is now a very important tool in the promotion of music.

He stressed that the power of social media should not be overlooked by these young musicians since it has the potential to sell their music to the international market.

“Take advantage of social media. If you have created the craft make sure you have a Facebook, X (formerly known as Twitter), Instagram, TikTok, and any other app that might be there and be active. When you have a bundle use it wisely.

“Use it to promote your music instead of going online and using it on unnecessary things,” he added.

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The ‘Baby’ hitmaker also spoke on having a strong mentality as a musician. According to him, making room for the drought in your music career helps an artist mentally.

He stressed that an artiste will never be on top forever and there will be a time when he/she will have moments where he or she will struggle to churn out hit songs.

“Focus is my number one key. Sometimes you have your peak and sometimes you have your drought moments.  If you want to be here for good, you have to be able to have thick skin for these various stages of your career.

“There will be a time when you will not be that guy anymore and you have to be able to live with that and you have to have that spirit when you know a hit song will come,” he said.

Samini however believes that during the waiting and learning period of an artiste, it is important to remain in your lane in order not to confuse the fans.

“You have to be calm and soak in the good music around you for a few years. That builds you differently and helps you create based on what you’ve heard.

“You still have to be careful you don’t veer into other styles that will confuse the audience. Stick to your original style, firm it up, and learn to live with drought,” he concluded.

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