Founder of the Guinness Ghana DJ Awards, Merqury Quaye, is set to lead the Smirnoff In The Mix Experience at this year’s edition of the event, scheduled for November 29, 2025.
Smirnoff In The Mix, launched earlier this year by Guinness Ghana, was introduced as an exciting lifestyle and music platform designed to “celebrate connection, creativity, and unforgettable flavour” through DJ-led experiences and vibrant community engagement.
The initiative blends music, culture, and brand interaction, giving fans a fresh way to enjoy Smirnoff while connecting with top DJs.
With the Guinness Ghana DJ Awards powered by Smirnoff in 2025, Merqury Quaye will oversee the integration of the Smirnoff In The Mix platform into the main awards programme.
Patrons can expect high-energy DJ sets, immersive brand activations, and interactive experiences tailored to amplify the event’s theme and spotlight Ghana’s DJ talent.
This year’s DJ Awards will be hosted by Jay Foley and Roselyn Felli, bringing together DJs from across the country for a night that celebrates excellence, innovation, and the DJs who keep Ghana’s music culture thriving.
With DJ Sly King leading the nominations with eight nods, including the prestigious DJ of the Year and Best Mobile DJ categories, anticipation for this year’s edition is running high.
Reigning DJ of the Year, DJ Lord OTB, follows closely with seven nominations, setting the stage for a fierce contest among Ghana’s top disc jockeys.
The addition of the Smirnoff In The Mix Experience is expected to elevate the atmosphere and deliver a memorable entertainment package for fans attending the 2025 Guinness Ghana DJ Awards.
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