The Interim Management Committee (IMC) of Asante Kotoko Sporting Club has reinforced its commitment to corporate excellence, extending a warm New Year message to its strategic partners and signalling an aggressive drive for new sponsorship deals in 2026.
Led by Nana Apinkra Akwasi Awua, the IMC expressed deep appreciation for the unwavering support shown by the club’s corporate family during the challenging 2025 season.
Nana Awua highlighted the unique commercial value of the Porcupine Warriors, emphasising that the club’s massive national and continental footprint remains a goldmine for strategic brand positioning.
“We are a formidable brand with a passionate fanbase. Partnering with Kotoko offers unparalleled visibility and association with success,” Nana Awua stated, inviting new corporate entities to explore the club’s diverse sponsorship tiers.
The committee specifically expressed gratitude to its primary pillars:
- Hisense (Technology & Electronics)
- Korba (Digital Payments)
- Alpha Lotto (Gaming & Entertainment)
- Launderra (Laundry Services)
- Le Country (Water & Beverage)
- THB (The Hope Brand – Apparel)
In a tangible show of appreciation, the club’s newly appointed Brands & Marketing Manager, Mr. Charles Kweku Hammond, has launched a nationwide distribution of exclusive merchandise.
Mr Hammond, who joined the administrative setup in July 2025 with an MBA in Marketing, is spearheading the delivery of exclusive jerseys signed by the first-team players to each of the acknowledged sponsors.
This initiative is part of a broader strategy to reposition Asante Kotoko as Africa’s premier sports brand, ensuring that sponsors receive value beyond traditional pitch-side advertising.
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