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Woodin, Cacao unveil sustainable ready-to-wear collection targeting Africa’s next-gen fashion consumers

Fri, Dec 12 2025 3:03 PM
in Fashion, Ghana General News
woodin cacao unveil sustainable ready to wear collection targeting africas next gen fashion consumers
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Woodin, Cacao unveil sustainable ready-to-wear collection targeting Africa’s next-gen fashion consumers

Woodin has teamed up with rising sustainable fashion label Cacao to launch a limited-edition ready-to-wear collection that places eco-innovation at the centre of African style. The collaboration blends Woodin’s celebrated prints with Cacao’s contemporary design language, creating a youthful, versatile line aimed at redefining modern African fashion.

Cacao, founded just a year ago, has quickly positioned itself as a champion of sustainability. The brand repurposes off-cuts from Ghana’s sewing industry, upcycles waste sourced from local communities, and prioritises environmentally friendly materials. For founder Kwaku Bediako Oduru, the Woodin partnership signals more than a commercial venture, it’s a cultural statement. He envisions a future where African fashion balances creativity, modernity, and climate-conscious practices.

Despite its young age, Cacao has already gained international attention. It is the first African brand licensed by the NBA for the Basketball Africa League and has been featured on the BBC World Service’s flagship podcast for its innovative approach to fashion and identity.

The new Woodin x Cacao line features pieces designed for both leisure and smart-casual wear, showcasing Woodin’s signature textiles—including the iconic Bogolan print—reimagined through Cacao’s minimalist, trend-driven cuts. According to Georgina Mensah, Head of Marketing at TexStyles Ghana Ltd., the collection underscores Woodin’s commitment to sustainability while appealing to a younger demographic seeking bold, conscious fashion choices.

With this partnership, both brands aim to expand the reach of African print fashion, inspire new forms of creative expression, and encourage consumers to embrace sustainable style.

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